Santa Cruz SBDCAptos, CA

Food Business Survival During COVID-19 with Advisor Tom Bruce

In the food business? This edition of Root of the Matter features SBDC advisor, Bryce Root as he interviews our food services advisor and Northern CA's food + beverage business expert, Tom Bruce. Whether you're a full service restaurant, a coffee shop or a food truck, this interview is one to watch so you can strategically take on COVID-19's shelter in place. Tom's expert knowledge is shared here along with resources to help you in this unpredictable time.

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It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.