Santa Cruz SBDCAptos, CA

News and Announcements

"The U.S. Small Business Administration, in consultation with the Treasury Department, today released a simpler loan forgiveness application for Paycheck Protection Program (PPP) loans of $50,000 or less.

Posted On: October 15, 2020

"The Small Business Administration will begin forgiving loans granted to small-business owners under the Paycheck Protection Program, the Treasury Department said Tuesday, following banks’ and borrowers’ complaints that the process had been bogged down..." -Wall Street Jounral

Posted On: October 09, 2020

"...Mr. Mnuchin, testifying before the committee, suggested the Trump administration would back a proposal from U.S. banks and others who have said the massive lending program should see loans under $150,000 automatically turned into grants..." -Wall Street Journal

Posted On: October 09, 2020

Learn how to create a search-friendly website that drives user action and supports business goals with Grow With Google and California Office of the Small Business Advocate. Here are additional resources they have provided from this webinar.

Posted On: October 09, 2020

This SPECIAL EDITION episode is fully-loaded with FREE resources to literally, help save your business.

Posted On: September 04, 2020

If foot traffic, sales and simply generating more exposure is your mission right now, this episode of Small Business-by-the-Bay with host and SBDC advisor, Bryce Root is for you.

Posted On: September 04, 2020

SACRAMENTO, Calif. – Low-interest federal disaster loans are now available to California businesses and residents as a result of President Trump’s major disaster declaration, U.S. Small Business Administration’s Administrator Jovita Carranza announced.

Posted On: August 24, 2020

The Workforce Development Board of Santa Cruz and California Employers Association partnered together to provide Santa Cruz County employers with a multitude of assistance, on the phone, in all areas of employer-employee relations. 

Guidance provided on:

Posted On: July 31, 2020

In this edition of Small Business-by-the-Bay, Marketing Advisor Bryce Root, covers how to jump into your first collaboration, a resource to help with rent relief and lease re-negotiation, what it's really like right now for Bay Area business owners, our tech tip involving Google My Business... more

Posted On: July 07, 2020

The material emphasizes subsidies and support that are available to employers through workforce programs to train employees, hire new talent, retain employees and assist with layoffs.  Most of the resources available in the Guide are provided to the employer at little to no cost.

Posted On: June 22, 2020

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It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.