Santa Cruz SBDCAptos, CA

News and Announcements

If your business is within the city limits of Santa Cruz proper, get ready because the City of Santa Cruz Economic Development Office team has crafted THREE AMAZING programs to help local businesses thrive and survive throughout the Covid-19 re-start that so many of you are navigating. 

Posted On: May 21, 2020

SBA and Treasury Release Paycheck Protection Program Loan Forgiveness Application


Posted On: May 18, 2020


Posted On: May 15, 2020

How are documents like I-9 forms examined when the offices are closed? Learn about the deferral of examinations that take place and how to hire people while working in a remote environment.

Posted On: May 14, 2020

If you're a local Santa Cruz small business navigating Covid-19, here are four BIG resources from Santa Cruz Works that need to be on your radar.

Posted On: May 12, 2020

f you need to change up your business model during Covid-19, it likely needs to happen in a matter of days not weeks in order to survive.

Posted On: May 05, 2020

If you are a business owner, independent contractor, self-employed worker, freelancer, or gig worker and only received a 1099 tax form last year, you are most likely eligible for PUA. You can apply for benefits starting April 28.

Posted On: April 28, 2020

Small business owners MUST be in control of every penny of their cash flow right now.

Posted On: April 20, 2020

In the food business? This edition of Root of the Matter features SBDC advisor, Bryce Root as he interviews our food services advisor and Northern CA's food + beverage business expert, Tom Bruce.

Posted On: April 07, 2020

Apply Now

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.