News and Announcements
Big box stores are everywhere, both offline and online and with in-store pickup & 1-day free delivery becoming standard, how do you compete?
Wondering how to get your business ready for 2020 before the holidays hit? Here are two simple tips from SBDC marketing advisor, Bryce Root, that are the basis for whether you thrive or dive in the coming year.
Does it take a couple minutes to describe what your business does? Chances are you have a niche business, so here are 3 super solid tips from SBDC success story, Bad Animal in downtown Santa Cruz.
Are you in constant battle with the online e-commerce behemoths?
Are you a small business owner wanting to exponentially grow your business’ exposure + success? In this video, SBDC Marketing Advisor Bryce Root talks with Alex Wong, Founder of Upcycled Skate Art, to hear his three tips on how to best utilize collaborations as a small business owner!
Are you aware of the hundreds of new HR-focused laws that are going to impact your business in 2020? Whether you're just launching your business or you've had your doors open for decades, SBDC HR Advisor Joy Hallof is someone you need to get to know.
It's here, the debut of the Small Business-by-the-Bay podcast! SBDC advisor, Bryce Root has collected the week's choice finds including events, hot topics, news, apps, online marketing tips + more.
The CalChamber's White Paper is "an excellent explanation of the new AB5 law covering independent contractors."
Starting or already running a family business? Here are 2 essential tips from SBDC success story, Hip & Chick Organiks' mother/daughter team, who run a super successful brick and mortar, e-commerce and nationwide wholesale bath, body and home business.
Over a million lawsuits are filed in state courts every year. And, according to one source, all of us have a 10% chance of getting sued in any given year and a 33% chance of getting sued during our lifetimes!