Santa Cruz: Branding With Purpose
Event Details
Branding, one of the most misunderstood words in marketing or design. Which one is it? Are you wondering if having a pretty logo and a color palette is enough for your business? Are you focused on your business plan and financials before thinking about what your brand will look like? In this class you will learn the foundation of branding so you can focus on creating a strong plan for your business. Branding is more than your visual aesthetics. Join this class and learn why branding is one of the most important pillars for your business and learn how to do it with purpose. You will leave with a clear understanding of concepts and a plan to create your own brand manifesto for your business.