Santa Cruz: Branding With Purpose

Oct 13 10:30 am — 12:00 pm

Event Details

Branding, one of the most misunderstood words in marketing or design. Which one is it? Are you wondering if having a pretty logo and a color palette is enough for your business? Are you focused on your business plan and financials before thinking about what your brand will look like? In this class you will learn the foundation of branding so you can focus on creating a strong plan for your business. Branding is more than your visual aesthetics. Join this class and learn why branding is one of the most important pillars for your business and learn how to do it with purpose. You will leave with a clear understanding of concepts and a plan to create your own brand manifesto for your business.

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.