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Santa Cruz SBDC

Aug 19 10:00 am — 11:30 am

Santa Cruz: Facebook for Beginners-Guide to Essentials for Business

Event Details

Small business owners should have a presence on Facebook for the promotion of goods and services and to stay top of mind. The world’s largest social media network is a critically important place to join the conversation with current and potential new customers. Learn:

  • Best practices for posting
  • The difference between groups, profiles, and pages
  • How to build a following

Karen Kefauver has over 10 years’ experience teaching social media marketing and coaches business owners on effective social media marketing strategy. She has been a freelance journalist for 20 years and her travel and sports stories have appeared in numerous publications.