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Santa Cruz SBDC

Dec 7 2:00 pm — 3:30 pm

Santa Cruz: Starting a Business in the County of Santa Cruz

Event Details

Now is your chance to start the business you’ve always wanted to and this webinar will detail the steps to get you off on the right foot. We’ve condensed our 10 Page Checklist of must-knows down to a one hour webinar. Run through the logistics of starting a new business in the County of Santa Cruz in this brand new workshop. Our “Start-Up” specialist, Keith Holwtaway, will lead through the below subjects and more!

Legal Structures
Fictitious Business Name
Business Licenses
Possible Permits Needed
Employer Identification Numbers
Required Tax Documents
Employee Classification
Business Insurance
Business Funding


Keith Holtaway has been a Santa Cruz resident and entrepreneur for the past 35 years. He has been a small business consultant specializing in business planning for start-ups, turnaround strategies for struggling businesses, and obtaining financing for business growth.

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.