Santa Cruz SBDCAptos, CA

60 Minutes to Launching a Business in Santa Cruz County-Starting A New Business

60 Minutes to Launching a Business in Santa Cruz County-Starting A New Business

Tuesday, March 3, 2020 2:00pm to 3:00pm
10.00

Starting a business in Santa Cruz?  We’ve condensed our 10 Page Checklist of Must-Knows down to a one hour workshop.  Run through the logistics of starting a new business in the County of Santa Cruz in this brand new workshop for 2020. Our “Start-Up” specialist, Keith Holwtaway, will lead through the below subjects and more!

  • Legal Structures
  • Fictitious Business Name
  • Business Licenses
  • Possible Permits Needed
  • Employer Identification Numbers
  • Required Tax Documents
  • Employee Classification
  • Business Insurance
  • Business Funding

Keith Holtaway is an award-winning Bay Area business consultant with a 20-year track record of proven successes. He has helped germinated the seeds of his client's ideas and helped transform them into award-winning and successful, local and nationally recognized businesses. Keith works closely with CEOs, senior management, executive directors, project managers, small and large business owners, and start-ups to quickly get their best thinking in writing and begin seeing results. He works with the client and team to develop clear, concise and aligned plans for achieving their quarterly and annual objectives for revenue, profit, cost reduction and other key measurements that are important to the overall success of their organization.
Born in New Jersey, Keith has a Bachelors Degree in History and English, was the Co-Founder of Pizza My Heart, a past Executive director of the Santa Cruz Downtown Association, Director of the Small Business Development Center at Hartnell College, State Star for the Central California SBDC Region, holder of multiple awards for Excellence in Economic Performance for the Santa Cruz County SBDC, and co-winner for the 2016 Santa Cruz Nexties “Mentor of the Year” award. Keith also holds the rank of Sandan in Shorinji Ryu karate, as a 3rd-degree black belt.

831-479-3244
jehallet@cabrillo.edu
Santa Cruz Police Community Room
155 Center Street
Santa Cruz

Apply Now

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.
English French German Italian Portuguese Russian Spanish

Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.