Santa Cruz SBDCAptos, CA

Santa Cruz: Facebook for Beginners

Santa Cruz: Facebook for Beginners

Thursday, March 18, 2021 10:00am to 11:30am

Facebook for Beginners - Guide to Essentials for Business

Small business owners should have a presence on Facebook for the promotion of goods and services and to stay top of mind. The world's largest social media network is a critically important place to join the conversation with current and potential new customers. Learn:

  • Best practices for posting
  • The difference between groups, profiles, and pages
  • How to build a following

Karen Kefauver has over 10 years’ experience teaching social media marketing and coaches business owners on effective social media marketing strategy. She has been a freelance journalist for 20 years and her travel and sports stories have appeared in numerous publications.

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It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.