Santa Cruz SBDCAptos, CA

Social Media for E-Commerce

Social Media for E-Commerce

Wednesday, May 27, 2020 1:00pm to 2:30pm

Now, more than ever, your online presence is absolutely essential to keeping your business afloat and thriving. Learn from an expert how to utilize the social media pages you already have to transition to online sales. This webinar will cover e-commerce strategies as well as advertising and branding your business through popular social media platforms.

  • How to set up your Facebook store
  • How to apply for Instagram shopping
  • How to tag products in posts and stories on FB & IG
  • How to create Catalog Ads in Facebook Ads Manager
  • The basics of funnel marketing
  • How to create shoppable Pinterest ads
  • How to integrate with Google My Business and Google Merchant Center

Presented by Digital Marketing Consultant and Social Media Expert Tiffany Phillips.

(831) 479-6136

Apply Now

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
English French German Italian Portuguese Russian Spanish

Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.